Matrix Partners With Bellami on Extension Care Line

(Matrix/Bellami Haircare Line)

Let’s be honest—buying and caring for extensions is a huge investment as a hairdresser or client. That’s why the new Matrix Total Results Length Goals care line by Matrix and Bellami is the answer for the maintenance and styling of any type of extensions, including clip-ins, tape-ins, sew-ins, keratin tip, I-tip and wigs. The complete collection has four products and four steps: 

Step 1: Prime with Matrix Total Results Length Goals –Super Clarifying Cleanser. This exclusive, professional-only cleansing treatment prepares hair for the extension application by removing debris and product build-up in the hair. This allows extensions to be applied as flawlessly as possible and prolongs the wear. 

Step 2: Rebalance with Matrix Total Results Length Goals Sulfate Free Shampoo. This sulfate-free shampoo provides delicate cleansing for the hair and extensions, without compromising the extension adhesive. It contains 70 percent caring agents for a creamy texture that gently whisks away dirt without disturbing the extensions. 

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Step 3: Restore with Matrix Total Results Length Goals Extension Conditioner. Soften and nourish hair and extensions with this restorative conditioner. It offers the rich technology of a mask to leave hair smooth and touchable with incredible slip and detangling. 

Step 4: Perfect with Matrix Total Results Length Goals Extension Perfector. This one-of-a-kind formula moisturizes and revives hair with two times the reviving agents, while reducing detangling and styling time by half. It also protects hair from heat up to 450 degrees—another important benefit for extension wearers who tend to be frequent users of thermal tools. 

Along with being a great salon service, Length Goals can be sent home with clients to keep extensions looking like they’re fresh out of the salon. “I’m thrilled to be able to give my extension-loving clients a way to protect their investment and keep their hair looking flawless,” says Matrix Artistic Ambassador and Bellami Master Educator Eric Vaughn.  

Length Goals is available in all Bellami stores and at and Buy the collection in Ulta, Salon Centric and CosmoProf stores and at fine salons in February 2020.