R+Co Launches Palm Reader Hand Sanitizer

R+Co doesn't launch a product without the brand's signature touch, and that goes for hand sanitizer, too. Palm Reader, their new launch, is a moisturizing hand sanitizer.

“Hand washing and hand sanitizing are of the utmost importance right now, and even more so in a salon environment where stylist/client interaction is inherent," says Dan Langer, president of R+Co. "We wanted to provide salons and their clients with a sanitizing product that was of the highest quality… and looked good. PALM READER is a true intersection of form meets function – an essential product that matches the décor of the chicest salon.”

In addition to 69 percent ethyl alcohol for disinfecting, it also contains aloe leaf juice to soothe dry skin, glycerin a to retain moisture, and a vitamin E form to help protect from free radicals and moitsurize skin.

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In addition to launching a santiizer, the company also created an affiliate program and a mask partnership. “We really wanted salon owners to be able to continue to offer great products and service – albeit from a distance – so we launched a custom affiliate program for R+Co Partners," Langer added. "We gave each salon in our network a custom URL that they could give their clients to shop R+Co. Each salon received 40 percent of each sale – R+Co covered all the other costs like inventory, warehousing and handling. We also accelerated the payments to be every Friday so that way we could keep income coming into the salons.”

As for the masks, R+Co partnered with Orchard Mile to curate a range of masks from top fashion rands and designers.

 

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