How-To: Luscious Silver

The color possibilities are endless with the NEW ChromaSilk ColorLush Demi Gloss line from PRAVANA! Take PRAVANA Artistic Educator Leticia Perez’s transformation for example. Transforming a client into an on-trend, out-of-this-world silver fox will never be the same with these new demi-permanents.
For her “Spanish Sugar” formula, Leticia used Pure Light Power Lightener with 20 Vol PRAVANA Crème Developer on the roots. At the bowl, she used ColorLush 9V (Lilac Frost) and 7S (Silver Mink) with 4 drops of the Blue Color Boost to create a cool shadow. On the mid-shaft through the ends, Leticia applied 9V (Lilac Frost) and 9S (Silver Fox) then processed for 20 minutes.
Maintain this gorgeous shade with THE PERFECT BLONDE Purple Toning Regimen to keep hair light and bright, free of brass and unwanted yellow tones.

ColorLush delivers beautifully translucent color through new, nurturing technology found in the proprietary Omega-9 Oil Delivery Complex. Derived from avocado, grapeseed oil and olive oil, the Omega-9 Oil Delivery Complex works synergistically to infuse hair with nourishment while embedding pure color pigment without added stress to the strand. ColorLush is free of both ammonia and MEA for a gentle hair color experience and leaves hair beautifully shiny and rich with color.
ColorLush is available in 27 rich, luscious shades, including five Color Boosts.

About: VIVIDS Color Protect aftercare provides all the essential tools to preserve color vitality and vibrancy like no other product available. Specifically formulated to work with the very special cationic dye system employed in VIVIDS and PASTEL colors, VIVIDS Color Protect aftercare works to ensure long-lasting, bright color. For more information visit