With fans like Alicia Keys, Lupita Nyongo, Halle Berry, Tanika Ray, Zendaya, Viola Davis and Yara Shahidi, Miss Jessie's knows what curly girls want. Miko Branch, CEO of the award-winning haircare brand, shares top secrets to mastering perfect locks.
1. How often should you wash your hair?
Avoid washing your hair daily as it will dry your scalp and strands. Cleanse your hair at the root, while massaging your scalp, once or twice a week. If you are active and/or use a good amount of styling product or conditioner, then cleanse your hair more often. Rinse out the shampoo with warm water.
Also, stay clear of shampoos with sulfates and other drying chemicals. Curls thrive from the natural oils in your hair, so the last thing you want to do is strip them! Choosing quality curl cleansers is paramount to the integrity of your natural hair, and keeps your hair free from dirt and product build-up. You want a cleanser that has pure ingredients meant to improve the look, strength, and texture of hair.
2. How often should you get a trim, and should it be cut wet or dry?
Getting regular trims promote healthier, stronger, more vibrant hair. They can quickly add freshness to a hairstyle, and enhance your curl pattern. Depending on the length of your hair, get a trim anywhere between every 4-8 weeks. If your hair is damaged or broken, make an appointment sooner than that. Tip: schedule trims in advance, too.
Always get a trim with your hair dry since it’s less damaging to your ends, and stretched wet curls spring up once they completely dry. P.S. Make your hairdresser your BFF.
3. How can you prevent split ends?
Ladies, we hate knotting, strand-splitting, dull and frizzy hair, too! Aside from getting regular trims, love on your curls with the right conditioner. When it comes to textured curls, conditioning is key so never skip this important part.
Choose a softening conditioner that is ultra-creamy, won’t weight your hair down, and leaves your curls slickety smooth – like Miss Jessie's Crème de la Crème. Detangle ever so gently with your fingers and a wide-tooth comb. Patience is a virtue, so don’t rush detangling. And, let the conditioner actually condition your hair for a few minutes before rinsing it out with cold water.