American Salon Video: The Power of Inbox Marketing Panel

Looking to up your online marketing game? You don’t want to miss our complimentary  best practices panel presentation on the why's and how's behind  creating and implementing an effective e-newsletter program to drive salon revenue to new heights. Panelists include Passion Squared's Nina Kovner and successful salon owner Benjamin Jay (Chicago's  Hair Loft, Chicago).

About: Gordon is VP of Digital at American Salon where he works with the entire editorial team as well as with the considerable resources of parent company Questex to bring you stories, resources and more, 24/7. Gordon can be found online at or as @gordnm on Instagram. In real-time, you can find Gordon at major beauty events where he often teaches classes on business and career development as well as best practices in digital and social media.  Email Gordon at [email protected].

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