Here's Why You Need to Prep for Clients Before They Sit In Your Chair

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Too often, one of the greatest opportunities to create a stronger business is missed within the first few minutes of an appointment—the consultation. Redken Global Artistic Ambassador Sam Villa is offering a free three-part video series featuring Andrew Carruthers, education director for Sam Villa, and master business coach, Steve Gomez, to explore the topic.  

In part one, Gomez touched on a few ways to incorporate the five minutes needed for a quality consultation that can help a salon professional make more money. In part two of the three-part series, Gomez discusses the importance of preparing for a guest so that the proper recommendations can be made once they're in the chair. 

Learn more about Steve Gomez and how he can help your business at


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