Recently, consulting firm Buzz Beauté surveyed consumers to understand where they will go and how they will spend their money when businesses reopen. Good news for stylists: The salon ranked first among more than three-quarters of respondents. Check out the full survey results here:
Where will consumers visit within 30 days of business doors reopening?
Restaurants or bars 60%
Gym Classes 44%
Family Activities 22%
Which beauty services do consumers plan to get within those 30 days?
Hair services 81%
Spa Treatments (skincare and massage combined) 44%
Will consumers visit the same salon or a different one?
Plan to visit the same salon, but expect safety protocols to be put into place 97%
Could be incentivized to receive services if there was a discount 72%