Summer is coming, which means humidity and frizz season are on their way, too. According to Spate research, anti-frizz as a trend is up 27.1 percent with searches such as “anti frizz spray” and “anti frizz serum” indicating consumers desire frizz solutions. Consumers are also searching for “heat protectant” alongside this trend, indicating that they are looking for a multi-functional product as well. To little surprise, frizz-fighting keratin treatments are also up, 18.1 percent year-over-year.
Oribe, Living Proof, Amika and Alterna are currently top-sellers. Here, the 8 anti-humidity products you need to stock in your salon to boost summer retail sales.
Oribe Imperméable Anti-Humidity Spray is an anti-humidity finishing spray that shields hair from frizz on the sultriest of days (and nights), protecting sleek blowouts and perfect curls alike. Miami-tested.
Living Proof No Frizz Humidity Shield is a weightless, protective finishing spray prevents frizz on dry hair by providing intense humidity protection on any finished style. It’s powered by the brand’s patented healthy hair molecule (OFPMA), a humidity-resistant polymer, high-refractive emollient and conditioning agent. Together, they provide humidity protection, static control and UV protection. It’s color-safe and safe for chemically treated hair.
Amika The Shield Anti-Humidity Spray and Heat Protectant is a lightweight, invisible heat protecting and style extending spray that is clinically proven to protect hair against frizz and humidity for 24-plus hours. It also helps protect against up to 450 degrees F of heat and contains UV filters.
Alterna My Hair. My Canvas. City Slay Shielding Hairspray is a vegan, buildable, flexible-hold hairspray that helps provide humidity and heat protection up to 450 degrees F. Humidity protection lasts up to 72 hours.
Ouidad Advanced Climate Control Frizz Fighting Touch-Up Balm combines coconut, avocado, castor, argan and safflower oils to strengthen the hair, diminish appearance of split ends, and prevent future breakage, while shea and murumuru butters seal the hair cuticle resulting in smoother strands. “This balm is great for refreshing thicker textured curls and taming frizz on day-three or four hair,” says Jessica O’Brien, Ouidad stylist.
Balmain Hair Couture Argan Moisturizing Elixir can be used as a preventative measure. This product hydrates, moisturizes and softens the hair, and increases the hair’s elasticity and natural shine. It works to revive dry, damaged hair, split ends and reduces frizz.
Kérastase Chroma Absolu Serum Chroma Thermique is formulated with lactic acid and centella asiatica to care for color-treated hair while intensively shielding and protecting against multiple external aggressors like humidity, heat and oxidative stress. Rich antioxidant properties help protect the hair from oxidative stress and protects hair up to 450 degrees F of heat.
R+Co BLEU Reflective Shine Hairspray creates mirror-like shine and lightweight hold, featuring Brazilian Tacuma Butter to keep hair soft and sleek while blocking humidity.